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Finance a New Business

Jan 11, 2022

Learn where to acquire financing during the early stages of a new business.


Carey Gertler: Where to Get the Money...

What are some options I have to help finance my new business?

Capitalizing a company is probably the toughest thing an entrepreneur has to do, especially when you just have an idea and you don't have a lot of money to support it. Probably the first thing you want to go to is friends, fools and family - sometimes the most difficult money to get. It's really tough you know it's easy to go to Aunt Sally and ask her to write a check for you if she can afford to do it, it's really hard to go to Aunt Sally and tell her you lost all her money on your great idea; it's not a great way to build family relationships.

There are several sources of money available to early-stage companies: there are friends, fools and family as I just discussed. There are also angel investor groups - there's a lot of professional and angel investor groups have been established around the country where groups of high-net-worth individuals come together to invest in companies. There's also institutional seed stage investors which are early-stage venture capital funds that look to invest in seed stage companies, and they usually invest somewhere between two hundred and fifty thousand to a million dollars.

Business Owner's Guide Video Series

People starting a business for the first time often don't know where to begin. EisnerAmper has developed a series  titled Business Owner's Guide: The Cycle from Start-up to Exit. 

Series Overview

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Carey Gertler

Carey Gertler is a Partner in the Private Client Services Group with over 20 years of public accounting experience.

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